2022 Black History Month – Social Media Content

Utilize these social media assets during February, 2022.

IMAGE: 2,000 Ambassadors Trained to Deliver Resources to Black Communities

  • Post Text for Twitter: A generous $1M grant from @AnthemFDN is helping @AmericanCancer and @linksinc to mobilize and engage thousands of Black people in cancer risk reduction. Together, we are partnering to improve Black health and wellness.
  • Post Text for Facebook, LinkedIn, and Instagram: A generous $1M grant from @AnthemFDN is helping @AmericanCancerSociety and @thelinksinc to mobilize and engage thousands of Black people in cancer risk reduction. Together, we are partnering to improve Black health and wellness.

IMAGE: Partnering with 14 Black Organizations to Help Save Lives

  • Post Text for Twitter: The @AmericanCancer Partnering For Life initiative spreads awareness about cancer risk, prevention-, & early detection in Black communities. Use info at cancer.org/partneringforlife for your own health journey, to share with family and loved ones, or to lead conversations in your community.
  • Post Text for Facebook, LinkedIn, and Instagram: The @AmericanCancerSociety Partnering For Life initiative spreads awareness about cancer risk, prevention-, & early detection in Black communities. Use the resources found at cancer.org/partneringforlife for your own health journey, to share with family and loved ones, or to lead conversations in your community. Explore inspirational videos and see a list of our invaluable partners.

IMAGE: $12 Million Invested in HBCU Medical Schools

  • Post Text for Twitter: In collaboration with four HBCUs, @AmericanCancer has created the Diversity in Cancer Research program to help improve diversity, equity, and inclusion in the cancer research field. Together, we are partnering to improve
    Black health and wellness.
  • Post Text for Facebook, LinkedIn, and Instagram: In collaboration with four HBCUs, @AmericanCancerSociety has created the
    Diversity in Cancer Research program to help improve diversity, equity, and inclusion in the cancer research field. Together, we are partnering with Charles Drew Medical School, Howard University, Meharry Medical College, and Morehouse School of Medicine to improve Black health and wellness.

Tag Our Partners:

Charles Drew Medical School: IG- @charlesdrewu or FB-
@charlesrdrewuniversity

Howard University: IG- @howard1867 or FB- @HowardU

Meharry Medical College: IG- @meharrymedicalcollege or FB-
@MeharryMedicalCollege

Morehouse School of Medicine: IG- @morehouseschoolofmedicine or FB-
@MorehouseSchoolofMedicine

Black History Month (BHM) is an annual celebration of achievements by the African American
community and a time for recognizing their central role in US history. Also known as African American
History Month, this event is an evolution of “Negro History Week,” originally established by noted
historian Carter G. Woodson and other prominent African Americans. Since 1976, every US president
has officially designated the month of February as Black History Month.

The theme for 2022 focuses on the importance of Black Health and Wellness. This theme
acknowledges the legacy of not only Black scholars and medical practitioners in Western medicine, but
also other contributions to medical care (e.g., birthworkers, doulas, midwives, naturopaths, herbalists,
etc.).
Read the full brief from the Association for the Study of African American Life and History.

Given this year’s BHM theme, Black Health and Wellness, it is particularly important that the American
Cancer Society use this opportunity to spread awareness, prevention, and early detection information,
as well as share resources and stories featuring Black voices. Highlighting staff, researchers, and
partners who have made an impact in the Black community is a must. We will lean into our Partnering
For Life initiative, which was launched on December 4, 2021, as the backdrop for our Black History
Month activities, as it serves as a critical link in improving cancer outcomes and saving lives from the
disease.

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